Useful ideas and methods to get your first 100 customers.
Share your business data
Social sharing app Buffer is company that is making their story public with a content hack built on their company’s business data.
Produce a nice video for your landing page where you explain your product.
Create amazing infographics use the piktochart tool. You can see this amazing infographic
Use power words in your meta description like today or right now.
Increase Dwell time
When able, use small tricks (such as videos, share buttons and comment section) to increase user’s time on site.
Keyword research is one of the most important, valuable, and high return activities in the search marketing field.
SEO: getting backlinks to your landing page from other sites, and ranking for specific keywords
Mention people when you post content on Twitter
Share with simplicity
Make it easy to share your product on social media or with a friend.
Use this psychological principle to your advantage by limiting access to your product. This will create a sense of exclusivity and draw in users.
Example: Display the number of Twitter followers, email subscribers, and Facebook fans you have.
Logos - References
Add logos from other sites you appeared. The first option is to use the logos of your biggest clients.
Use testimonials on your landing pages. The most popular (and one of the most effective) type of social proof.
Improve the site speed of your website. Ideally, you want a page load time of under 2 seconds.
Make a course
Teach an online class to establish yourself as an expert.
The messages on these popups can convert the leaving visitors into your customers
Tell the press
Try to contact journalists and tell them what you are working on
Writing guest blogs
In the beginning Buffer grew its user base from 0 to 100,000, largely through the impact of guest blogs
Crosspost your content
Airbnb did it at the beginning and crossposted on a bigger community Craigslist.
Building an affiliate program means building partnerships with bloggers and influencers in your space that have an online audience and paying them per
Proving value with a free trial
It’s a technique that is almost as old as the hills, but offering a free trial helped Shopify hack its way to 150,000 users.
Passing on the Bargain
You can pass bargain to you users. For example: A refer a friend programme (paid in groupon bucks)
Almost every social network uses embedded OpenGraph HTML tags to generate link previews so readers can preview page content before they click through
Test your headlines
A/B test your headlines to decipher which works best.