SEO
Robots.txt
Create a Robots.txt file to improve your search result
Article ✍️
Strategy
Validate your side project idea
Little guide to validate your next idea
Article ✍️
Social Media
Twitter Mentions
Twitter is a great tool to get in contact with other people
Small Tactics ⚡
Social Media
Use Buffer
A great tool to handle your social media accounts
Small Tactics ⚡
Content Marketing
Logo Reference
Show your previous customers
Small Tactics ⚡
SEO
Off-Page SEO
Off-page SEO refers to all acitvities you can perform outside of your website
Article ✍️
Email Subject Line
When writing Emails to your users always personalize it.
Small Tactics ⚡
Content Marketing
Share your business data
Show what you got
Ideas 💡
Strategy
Organizing events
Organize meetups and events
Ideas 💡
Content Marketing
How to hack together your own crosspost programme
Airbnb and the power of crossposts
Ideas 💡
Social Media
Create a subreddit
Subreddit is tricky platform
Article ✍️
Strategy
Build in public
Build a startup in public and share the whole process with their audience
Small Tactics ⚡
Small Tactis
Scroll PopUp
Scroll Pop Ups are annoying but also effective
Article ✍️
Small Tactis
404 Pages
Make your 404 page a landing page
Small Tactics ⚡
Content Marketing
Tell your story
Try to tell your unique story
Article ✍️
Strategy
Adjust your pricing model
How to find the right pricing model
Article ✍️
Marketing
Affiliate Programme
Building an affiliate programme
Article ✍️
SEO
Keyword Research
Keyword research is one of the most important activities
Article ✍️
Strategy
Sign Up Flow
One of the most important parts of your product is the experience of a new user
Article ✍️
Small Tactics
Talking direct to Users
Go to forums and communities and talk directly to your buyers or users
Ideas 💡
Content Marketing
Video Marketing
Ranking for the right keywords can make or break your website
Ideas 💡
SEO
Anchor Text
Anchor text is the visible and clickable text in a link
Article ✍️
SEO
SEO Ranking factors
Here is a list with one of the most important ranking factors
Article ✍️
SEO
Keyword Analysis
Ranking for the right keywords can make or break your website
Ideas 💡
Strategy
Make a course
To establish yourself as an expert you could create a webinar or build a course
Article ✍️
Strategy
Passing on the Bargain
Offering discounts for friends can help a lot
Small Tactics ⚡
SEO
Increase Dwell Time
How long someone spends on your page (Dwell Time)
Article ✍️
Strategy
Create a FAQ
A fantastic way to target long-tail keyword search queries
Article ✍️
Strategy
Free Trial
Offering a free trial helped Shopify hack its way to 150,000 users
Article ✍️